Rockville, Maryland-based mostly Homesnap has come a long way from its times as a customer-going through app for displaying information and facts about neighborhood residences by getting a photo.

Although its current application still operates this way for prospective consumers, these times its main emphasis is for U.S. authentic estate agents, and shut to seventy five p.c of them are mentioned to be working with it. The system is equipped with difficult-to-obtain information that can help them be much better at their work opportunities — and they are paying for it.

In a vote of confidence about its new course, Homesnap has lifted a $fourteen million Series B spherical led by Updata Partners, with participation from Moderne Ventures. This brings the total funding to $32 million, which contains prior funding from Revolution, the venture agency started by AOL co-founder Steve Circumstance.

Homesnap has registered about 400,000 authentic estate agents, who use its services to obtain out issues like how long a residence has been on the sector and which agents are affiliated. The authentic attract is the authentic-time MLS listings that make it easier to match consumers and sellers, and Homesnap has been in a position to aggregate this in a hundred twenty five metropolitan areas.

“It’s become a authentic hit with the industry,” CEO John Mazur informed TechCrunch. “We’re developing a cellular working process for agents.”

He mentioned they have made a very good romantic relationship with the MLS teams who pay out for every agent on a for every thirty day period foundation for the item. Brokers are then in a position to use Homesnap Pro for no cost.

Brokers can also pay out Homesnap to run on line promoting campaigns for their listings, irrespective of whether that be on Fb or Google. With all the information readily imported, an ad can be designed in significantly less than a moment.

And Homesnap has much more ideas for monetization. They want to use the funding to further more develop out undisclosed “premium” solutions.

Highlighted Image: Phillip Spears/Getty Images Under A CC BY two. LICENSE

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